Fashion

New Designers: Hellen Van Rees FW13 Collection

I am sure you do remember Hellen Van Rees, the talented Dutch Fashion Designer we spoke about last November. Maybe if I mention the word tweed and I remind you that Lady Gaga was spotted wearing a piece by this young designer you will see it clearer.

Hellen Van Rees has come back to the scene with a Square3 Angle: The Transformation. This virtually strong but surprisingly wearable collection is the second one she presents since she opened her own label back in February 2012. Following the lines she had been working on previously, Hellen Van Rees has maximized the sculptural tweeds and expressed her true love for 3-Dimensional fashion once again.
While maintaining a silhouette that is inspired by classic Chanel twinsuits and contemporary art installations, Hellen Van Rees has found a perfect balance between traditional and futuristic clothing. The handmade tweed fabrics are made of factory remnants and recycled threads (that certainly give the collection that extra touch of sustainability) and the 3D threaded blocks (that seem to be Hellen’s trademark) are all over the clothes. The great chromatic innovation appears in the use of yarns in multiple colours, contrasting with a pitch black and bright white rubber-coating that is strategically placed all over the collection. The geometric lines (we get to see a lot of triangles and diamond shapes, for instance) are treated symmetrically and they give a little bit of drama to the B&W looks.
I am personally amazed by Hellen Van Rees‘s FW13 lookbook, which has been shot by Kim Buckard with model Melissa Venema. I think it is such an extraordinary work of art where sharp contrasts and textures get the spotlight. What do you think of it?

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Hellen Van Rees FW13

Give support to Hellen Van Rees in Facebook and do not forget to visit her Webshop.

Video credits: Evelien Gerrits of Evemedia. Model Shanice Beerepoot.
Photo credits: Kim Buckard photography, Model Melissa Venema.
Special thanks to Hellen Van Rees for her help and always über quick answers!

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2 Comments

  • Reply Undiscovered Worth March 30, 2013 at 20:15

    I literally can’t tell you how much I loved this:) I saw you pinned a few of these photos on Pinterest, but I’ve just now gotten around commenting. These pieces and the way that the creative design behind the photo shoot are awesome!

    • Reply Yazmina from Girl with a Banjo March 30, 2013 at 20:17

      You are right Kashara! Hellen Van Rees is SO talented. Have you watched the video I posted in which she talks about the power of handmade fashion? x

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